Safaricom CEO Ndegwa Safaricom company has started a program named, Lipa Mdogo Mdogo to give every Kenyans access to 4G smartphone devices regardless of their financial status for as little Sh20 per day. The new program is aimed at empowering extra one million customers to acquire 4G enabled devices in this financial year, Safaricom CEO Peter Ndegwa said. Ndegwa said the program, in partnership with Google, is based on insights and learning from the Maisha Ni Digital campaign that saw over a million customers acquiring 4G enabled smartphone devices. The announcement was made as the firm released financial results for the financial year that ended on March 31, 2020, which saw the company's profit for the said year grow by 19.5% with service revenue increasing to Sh251.2 billion. “Smartphone device is crucial in supporting the current occurrences brought about by Covid-19. This proposition is aimed to support Kenyans during this har...
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